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Browsing Tag

Consumer Trends

2 posts
  • Trends & Insights

Smartphone Launch Events: Losing Their Spark? (Are New Phones Too Incremental?)

declining excitement in launches
Losing their spark, smartphone launch events now feel less exciting due to incremental updates, leaving us questioning if innovation is truly happening anymore.
  • The New Handset Team
  • March 4, 2026
View Post
  • Trends & Insights

Have Smartphone Upgrades Slowed Down? (Are Phones “Too Good” Now)

slowing smartphone upgrade pace
Perhaps smartphone upgrades have slowed because devices now meet most needs better than ever, leaving you to wonder if phones are truly “too good” now.
  • The New Handset Team
  • November 29, 2025
View Post
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